Stephen Covey: Separating the Man from his Ideas

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Stephen Covey is, of course, a man, an individual, who is, in some sense, "separate" from his Seven Habits of Highly Effective People (STEPHEN COVEY SEVEN (7) HABITS BOOKS: Click ON ME). This leads me to muse about one of those postmodern questions about the Death of the Author and the notion that there is nothing outside a given text. In other words, when I read or think about The Seven Habits of Highly Effective People (STEPHEN COVEY SEVEN (7) HABITS BOOKS: Click ON ME), to what degree am I thinking about Stephen Covey?

Let's say I had an aversion to anyone who came across in any way as a Guru. Would this affect my perception of what that author wrote? Can I separate out my feelings about that author from his text?

I'm inclined to say that the author, or one's own idea of what he is like, inevitably gets mixed into one's perceptions of what they write. This is a crucial issue when it comes to pop-psych literature, because some of it, and I would include the Seven Habits in this, is extremely instructive and highly useful. A very important question, then, is how to "get past" one's perceptions of popular writers so as to get at a balanced critique of what they are writing. If anyone out there has some suggestions on how to do this, please post here!
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